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What makes Sushant Singh Rajput's brand value same as SRK & Ranbir Kapoor?

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There was no looking back for TV-actor turned Bollywood star Sushant Singh Rajput once his film Kai Po Che recievd both commercial and critical acclaim. And now after he struck gold with KPC, Sushant Singh Rajput is also becoming popular in the ad world. The actor has been popular enough to rub shoulders with stalwarts like Shahrukh Khan and Ranbir Kapoor. He has been signed to endorse a fizzy drink.
The actor who spiralled into fame through the TV soap 'Pavitra Rishta' will soon be seen in Rajkumar Hirani's 'Peekay', alongside stalwarts like Aamir Khan and Anushka Sharma. He has also bagged an yet-to-be titled movie under the prestigious Yash Raj banner. Read on to find out which popular fizzy drink has calculated Sushant's brand value to be the same as SRK and Ranbir.