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'Ford EcoSport to reach India by mid-June'

  • Dailybhaskar.com
  • Apr 11, 2013, 14:29 PM IST
'Ford EcoSport to reach India by mid-June'
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New Delhi: Here's some good news for those waiting for the Ford EcoSport-- the vehicle is now expected to arrive in India by the middle of June this year.

Earlier reports had suggested a late June launch for the compact SUV.

 

A country-wide promotional campaign called EcoSport Urban Discoveries has been planned for the SUV from May.
 
Under the campaign, the company will choose 100 consumers across 12 cities who will get the opportunity to drive the vehicle and share their experiences.
 
While some find the approach innovative, others have been a little disappointed with the delay in the commercial launch of the vehicle, which has already reached the markets in China. 

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    'Ford EcoSport to reach India by mid-June'
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    'Ford EcoSport to reach India by mid-June'
The auto giant had taken the wraps off the compact SUV at soft launch events held simultaneously at Delhi's Select Citywalk and Mumbai's Infinity malls in March.
 
The vehicle was put on public display on weekends at these two venues followed by similar unveiling events at high footfall malls in 10 other cities till the commercial launch.

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